[{"data":1,"prerenderedAt":433},["ShallowReactive",2],{"blog-en-online-store-cost":3,"published":338},{"doc":4,"versions":321,"related":324},{"id":5,"title":6,"body":7,"description":306,"draft":307,"extension":308,"lang":309,"lead":310,"meta":311,"minutes":304,"modified":312,"navigation":313,"path":314,"price":310,"published":312,"seo":315,"seoTitle":316,"services":317,"stem":319,"__hash__":320},"blog\u002Fen\u002Fblog\u002Fonline-store-cost.md","How much an online store costs: prices, platforms, hidden costs",{"type":8,"value":9,"toc":291},"minimark",[10,14,19,22,74,82,86,147,150,159,163,196,200,203,223,227,245,249,261,265,270,273,277,284],[11,12,13],"p",{},"An online store can cost anywhere from a few hundred to a few thousand dollars, and the real launch budget is usually larger than the development price. Here is what the costs are made of and how to choose a platform for your business.",[15,16,18],"h2",{"id":17},"what-it-costs-on-the-market","What it costs on the market",[11,20,21],{},"Market prices vary a lot. Very roughly, the figures look like this (in US dollars):",[23,24,25,38],"table",{},[26,27,28],"thead",{},[29,30,31,35],"tr",{},[32,33,34],"th",{},"Type of store",[32,36,37],{},"Roughly on the market",[39,40,41,50,58,66],"tbody",{},[29,42,43,47],{},[44,45,46],"td",{},"Simple, up to 100 products",[44,48,49],{},"from $330",[29,51,52,55],{},[44,53,54],{},"Medium, with integrations (payment, delivery, accounting)",[44,56,57],{},"from $550 to $900",[29,59,60,63],{},[44,61,62],{},"Large, 1,000+ products, custom design",[44,64,65],{},"from $1,350 to $1,800",[29,67,68,71],{},[44,69,70],{},"Very large, with complex integrations",[44,72,73],{},"from $1,800 to $3,550",[11,75,76,77,81],{},"For a simple store, development takes roughly 35–50 days. All figures in the table are very approximate. My guide price for a turnkey store: ",[78,79,80],"strong",{},"from $700 to $2,000",". I give the exact price after a brief.",[15,83,85],{"id":84},"platforms-what-to-choose","Platforms: what to choose",[23,87,88,101],{},[26,89,90],{},[29,91,92,95,98],{},[32,93,94],{},"Option",[32,96,97],{},"Pros",[32,99,100],{},"Cons",[39,102,103,114,125,136],{},[29,104,105,108,111],{},[44,106,107],{},"Cloud platform (rental)",[44,109,110],{},"Quick start, low initial cost, a ready admin panel",[44,112,113],{},"Monthly fee, limits on design and logic",[29,115,116,119,122],{},[44,117,118],{},"WordPress + WooCommerce",[44,120,121],{},"A familiar editor, many extensions, design freedom",[44,123,124],{},"Speed and security need tuning",[29,126,127,130,133],{},[44,128,129],{},"Shopify",[44,131,132],{},"A ready ecosystem, reliable",[44,134,135],{},"Subscription fee, commissions, dependence on the platform",[29,137,138,141,144],{},[44,139,140],{},"Custom code",[44,142,143],{},"Maximum speed and any logic",[44,145,146],{},"The most expensive start, a developer is needed for changes",[11,148,149],{},"Cloud platforms start from a few dollars a month, but it is a rental: the site belongs to the platform. Custom code and WooCommerce belong to you.",[11,151,152,153,158],{},"For more on choosing between a system and custom code, see ",[154,155,157],"a",{"href":156},"\u002Fen\u002Fblog\u002Fwordpress-or-custom-code\u002F","WordPress or custom code",".",[15,160,162],{"id":161},"what-makes-up-the-development-price","What makes up the development price",[164,165,166,173,179,185,190],"ul",{},[167,168,169,172],"li",{},[78,170,171],{},"Number of products and catalogue complexity:"," variants (colour, size), filters, search.",[167,174,175,178],{},[78,176,177],{},"Design:"," a template or a custom one.",[167,180,181,184],{},[78,182,183],{},"Integrations:"," payment, delivery, accounting, CRM. Each is separate work.",[167,186,187],{},[78,188,189],{},"Languages and currencies.",[167,191,192,195],{},[78,193,194],{},"Features:"," a user account, comparison, reviews, promotions.",[15,197,199],{"id":198},"hidden-costs","Hidden costs",[11,201,202],{},"The real launch budget is usually 40–60% higher than the development price, because development is only part of the costs. What else is included:",[164,204,205,208,211,214,217,220],{},[167,206,207],{},"domain and hosting;",[167,209,210],{},"payment system commission on every order;",[167,212,213],{},"product photos and descriptions: often the longest part;",[167,215,216],{},"filling the catalogue;",[167,218,219],{},"support and updates after launch;",[167,221,222],{},"promotion: without it, nobody will find a new store.",[15,224,226],{"id":225},"how-not-to-overpay","How not to overpay",[228,229,230,233,236,239,242],"ol",{},[167,231,232],{},"Start with the necessary minimum: catalogue, cart, payment, delivery. Add the rest later.",[167,234,235],{},"Prepare photos and descriptions in advance.",[167,237,238],{},"Decide on the platform before you start, not in the middle.",[167,240,241],{},"Ask who owns the site and the code.",[167,243,244],{},"Plan a budget for support and promotion.",[15,246,248],{"id":247},"do-you-need-astore-at-all","Do you need a store at all",[11,250,251,252,256,257,158],{},"If customers don't pay for the order on the site but send an enquiry, a ",[154,253,255],{"href":254},"\u002Fen\u002Fservices\u002Fcatalog-site\u002F","catalogue website"," will be simpler and cheaper. For a comparison, see ",[154,258,260],{"href":259},"\u002Fen\u002Fblog\u002Fcatalog-or-online-store\u002F","catalogue website or online store",[15,262,264],{"id":263},"frequently-asked-questions","Frequently asked questions",[266,267,269],"h3",{"id":268},"can-imove-products-from-my-old-store","Can I move products from my old store?",[11,271,272],{},"Yes, products, categories and photos are moved by import, and page URLs are kept to minimise the risk to search positions.",[266,274,276],{"id":275},"how-much-does-store-support-cost","How much does store support cost?",[11,278,279,280,158],{},"It depends on the volume of tasks. For ongoing support we agree on the scope of work. See ",[154,281,283],{"href":282},"\u002Fen\u002Fservices\u002Fsite-support\u002F","website support and rework",[11,285,286,287,158],{},"Turnkey online store development: ",[154,288,290],{"href":289},"\u002Fen\u002Fservices\u002Fonline-store\u002F","terms and what is included",{"title":292,"searchDepth":293,"depth":293,"links":294},"",2,[295,296,297,298,299,300,301],{"id":17,"depth":293,"text":18},{"id":84,"depth":293,"text":85},{"id":161,"depth":293,"text":162},{"id":198,"depth":293,"text":199},{"id":225,"depth":293,"text":226},{"id":247,"depth":293,"text":248},{"id":263,"depth":293,"text":264,"children":302},[303,305],{"id":268,"depth":304,"text":269},3,{"id":275,"depth":304,"text":276},"How much a turnkey online store costs: price ranges, platform comparison, hidden costs and how not to overpay. My guide price: from $700.",false,"md","en",null,{},"2026-11-01",true,"\u002Fen\u002Fblog\u002Fonline-store-cost",{"title":6,"description":306},"How much an online store costs: prices and platforms",[318],"online-store","en\u002Fblog\u002Fonline-store-cost","KhltRR0ID-y6Gw-FbS6W3Gm3Zq8nYNkNZY5oR5AD1uE",[309,322,323],"ru","uk",[325,330,334],{"path":326,"title":327,"description":328,"draft":307,"short":329},"\u002Fen\u002Fservices\u002Fonline-store","Online store development","A turnkey online store: catalogue, cart, payment, delivery, admin panel. Custom code, WooCommerce or Shopify. Guide price: from $700 to $2,000.","Catalogue, cart, payment and delivery, admin panel. From $700 to $2,000.",{"path":331,"title":332,"description":333,"draft":307},"\u002Fen\u002Fblog\u002Fbusiness-card-site-price","Business card website: price and what's included","What a business card website is, which pages it has, what it costs and what drives the price. Plus a checklist of what to prepare before you order.",{"path":335,"title":336,"description":337,"draft":307},"\u002Fen\u002Fblog\u002Fcatalog-or-online-store","Catalogue website or online store: which to choose","Catalogue website or online store: the difference, which is simpler and cheaper, who each suits and how to move from a catalogue to a store as you grow.",[339,254,340,341,342,343,344,289,345,346,347,282,348,349,350,351,352,353,354,355,356,357,358,359,360,361,362,363,364,365,366,367,368,369,370,371,372,373,374,375,376,377,378,379,380,381,382,383,384,385,386,387,259,388,389,390,391,392,393,394,395,396,397,398,156,399,400,401,402,403,404,405,406,407,408,409,410,411,412,413,414,415,416,417,418,419,420,421,422,423,424,425,426,427,428,429,430,431,432],"\u002Fen\u002Fservices\u002Fbusiness-card-site\u002F","\u002Fen\u002Fservices\u002Fcorporate-site\u002F","\u002Fen\u002Fservices\u002Ffigma-to-html\u002F","\u002Fen\u002Fservices\u002Fflutter-apps\u002F","\u002Fen\u002Fservices\u002Ffull-stack\u002F","\u002Fen\u002Fservices\u002Flanding-page\u002F","\u002Fen\u002Fservices\u002Fportal\u002F","\u002Fen\u002Fservices\u002Fredesign\u002F","\u002Fen\u002Fservices\u002Fsite-speed\u002F","\u002Fen\u002Fservices\u002Fweb-apps\u002F","\u002Fen\u002Fservices\u002Fwordpress\u002F","\u002Fru\u002Fservices\u002Fbusiness-card-site\u002F","\u002Fru\u002Fservices\u002Fcatalog-site\u002F","\u002Fru\u002Fservices\u002Fcorporate-site\u002F","\u002Fru\u002Fservices\u002Ffigma-to-html\u002F","\u002Fru\u002Fservices\u002Fflutter-apps\u002F","\u002Fru\u002Fservices\u002Ffull-stack\u002F","\u002Fru\u002Fservices\u002Flanding-page\u002F","\u002Fru\u002Fservices\u002Fonline-store\u002F","\u002Fru\u002Fservices\u002Fportal\u002F","\u002Fru\u002Fservices\u002Fredesign\u002F","\u002Fru\u002Fservices\u002Fsite-speed\u002F","\u002Fru\u002Fservices\u002Fsite-support\u002F","\u002Fru\u002Fservices\u002Fweb-apps\u002F","\u002Fru\u002Fservices\u002Fwordpress\u002F","\u002Fservices\u002Fbusiness-card-site\u002F","\u002Fservices\u002Fcatalog-site\u002F","\u002Fservices\u002Fcorporate-site\u002F","\u002Fservices\u002Ffigma-to-html\u002F","\u002Fservices\u002Fflutter-apps\u002F","\u002Fservices\u002Ffull-stack\u002F","\u002Fservices\u002Flanding-page\u002F","\u002Fservices\u002Fonline-store\u002F","\u002Fservices\u002Fportal\u002F","\u002Fservices\u002Fredesign\u002F","\u002Fservices\u002Fsite-speed\u002F","\u002Fservices\u002Fsite-support\u002F","\u002Fservices\u002Fweb-apps\u002F","\u002Fservices\u002Fwordpress\u002F","\u002Fservices\u002F","\u002Fen\u002Fservices\u002F","\u002Fru\u002Fservices\u002F","\u002Fen\u002Fcases\u002Fbudgetra\u002F","\u002Fru\u002Fcases\u002Fbudgetra\u002F","\u002Fcases\u002Fbudgetra\u002F","\u002Fcases\u002F","\u002Fen\u002Fcases\u002F","\u002Fru\u002Fcases\u002F","\u002Fen\u002Fblog\u002Fbusiness-card-site-price\u002F","\u002Fen\u002Fblog\u002Fcorporate-site-cost\u002F","\u002Fen\u002Fblog\u002Ffigma-to-html-checklist\u002F","\u002Fen\u002Fblog\u002Ffull-stack-vs-team\u002F","\u002Fen\u002Fblog\u002Flanding-page-cost\u002F","\u002Fen\u002Fblog\u002Fmobile-app-cost\u002F","\u002Fen\u002Fblog\u002Fonline-store-cost\u002F","\u002Fen\u002Fblog\u002Fpersonal-account-guide\u002F","\u002Fen\u002Fblog\u002Fportal-where-to-start\u002F","\u002Fen\u002Fblog\u002Fredesign-without-losing-seo\u002F","\u002Fen\u002Fblog\u002Fsite-support-guide\u002F","\u002Fen\u002Fblog\u002Fslow-site-checklist\u002F","\u002Fru\u002Fblog\u002Fbusiness-card-site-price\u002F","\u002Fru\u002Fblog\u002Fcatalog-or-online-store\u002F","\u002Fru\u002Fblog\u002Fcorporate-site-cost\u002F","\u002Fru\u002Fblog\u002Ffigma-to-html-checklist\u002F","\u002Fru\u002Fblog\u002Ffull-stack-vs-team\u002F","\u002Fru\u002Fblog\u002Flanding-page-cost\u002F","\u002Fru\u002Fblog\u002Fmobile-app-cost\u002F","\u002Fru\u002Fblog\u002Fonline-store-cost\u002F","\u002Fru\u002Fblog\u002Fpersonal-account-guide\u002F","\u002Fru\u002Fblog\u002Fportal-where-to-start\u002F","\u002Fru\u002Fblog\u002Fredesign-without-losing-seo\u002F","\u002Fru\u002Fblog\u002Fsite-support-guide\u002F","\u002Fru\u002Fblog\u002Fslow-site-checklist\u002F","\u002Fru\u002Fblog\u002Fwordpress-or-custom-code\u002F","\u002Fblog\u002Fbusiness-card-site-price\u002F","\u002Fblog\u002Fcatalog-or-online-store\u002F","\u002Fblog\u002Fcorporate-site-cost\u002F","\u002Fblog\u002Ffigma-to-html-checklist\u002F","\u002Fblog\u002Ffull-stack-vs-team\u002F","\u002Fblog\u002Flanding-page-cost\u002F","\u002Fblog\u002Fmobile-app-cost\u002F","\u002Fblog\u002Fonline-store-cost\u002F","\u002Fblog\u002Fpersonal-account-guide\u002F","\u002Fblog\u002Fportal-where-to-start\u002F","\u002Fblog\u002Fredesign-without-losing-seo\u002F","\u002Fblog\u002Fsite-support-guide\u002F","\u002Fblog\u002Fslow-site-checklist\u002F","\u002Fblog\u002Fwordpress-or-custom-code\u002F","\u002Fblog\u002F","\u002Fen\u002Fblog\u002F","\u002Fru\u002Fblog\u002F","\u002Fbrief\u002F","\u002Fen\u002Fbrief\u002F","\u002Fru\u002Fbrief\u002F",1793579960099]