[{"data":1,"prerenderedAt":341},["ShallowReactive",2],{"services-en-redesign":3,"published":245},{"doc":4,"versions":226,"related":229},{"id":5,"title":6,"body":7,"description":210,"draft":211,"extension":212,"lang":213,"lead":214,"meta":215,"minutes":201,"modified":216,"navigation":217,"order":218,"path":219,"price":220,"published":216,"seo":221,"seoTitle":222,"short":223,"stem":224,"__hash__":225},"services\u002Fen\u002Fservices\u002Fredesign.md","Website redesign",{"type":8,"value":9,"toc":199},"minimark",[10,14,19,38,42,75,79,82,93,97,143,147,150,153,157,187,191],[11,12,13],"p",{},"A redesign is needed when the site looks outdated, clients don't get as far as an enquiry, or the old code is hard to change.",[15,16,18],"h2",{"id":17},"when-you-need-aredesign","When you need a redesign",[20,21,22,26,29,32,35],"ul",{},[23,24,25],"li",{},"the site is many years old and looks outdated;",[23,27,28],{},"it is awkward or breaks on a phone;",[23,30,31],{},"visitors leave without sending an enquiry;",[23,33,34],{},"the site is slow, and the old code won't let you speed it up;",[23,36,37],{},"the business has changed: new services, a new name, a new audience.",[15,39,41],{"id":40},"types-of-redesign","Types of redesign",[20,43,44,51,57,69],{},[23,45,46,50],{},[47,48,49],"strong",{},"Visual:"," a new look with the same structure. Faster and cheaper.",[23,52,53,56],{},[47,54,55],{},"Structural:"," reworking sections, the path to an enquiry, navigation.",[23,58,59,62,63,68],{},[47,60,61],{},"Technical:"," a new stack under the hood, the same look. See ",[64,65,67],"a",{"href":66},"\u002Fen\u002Fservices\u002Fsite-speed\u002F","website speed-up",".",[23,70,71,74],{},[47,72,73],{},"Full:"," new structure, design and code. In effect, a new site.",[15,76,78],{"id":77},"what-is-important-to-keep","What is important to keep",[11,80,81],{},"The main risk of a redesign is losing search positions. So I:",[20,83,84,87,90],{},[23,85,86],{},"keep page addresses, and where they change, set up redirects;",[23,88,89],{},"move the headings, descriptions and content that bring traffic;",[23,91,92],{},"check the site in Google Search Console before and after launch.",[15,94,96],{"id":95},"what-is-included","What is included",[20,98,99,105,115,121,127,133],{},[23,100,101,104],{},[47,102,103],{},"Analysis of the current site:"," what works, what gets in the way, what visitors look at.",[23,106,107,110,111,68],{},[47,108,109],{},"New structure and design,"," or markup of your design from ",[64,112,114],{"href":113},"\u002Fen\u002Fservices\u002Ffigma-to-html\u002F","Figma",[23,116,117,120],{},[47,118,119],{},"Development:"," fast, mobile-friendly, with content management if needed.",[23,122,123,126],{},[47,124,125],{},"Moving the content"," and setting up redirects.",[23,128,129,132],{},[47,130,131],{},"Launch and checking"," the metrics.",[23,134,135,138,139,68],{},[47,136,137],{},"30-day warranty:"," after launch I fix errors in my work free of charge. New features and changes are separate, see ",[64,140,142],{"href":141},"\u002Fen\u002Fservices\u002Fsite-support\u002F","support",[15,144,146],{"id":145},"how-much-aredesign-costs","How much a redesign costs",[11,148,149],{},"It depends on the scope: how many pages, whether the structure changes, whether you need a new design and which stack. A redesign is usually cheaper than building from scratch when the content and structure stay.",[11,151,152],{},"Show me your current site and tell me what you want to change, and I will give a price and timeline.",[15,154,156],{"id":155},"how-the-work-goes","How the work goes",[158,159,160,166,172,178],"ol",{},[23,161,162,165],{},[47,163,164],{},"Analysis:"," I look at the site, its goal and its problems.",[23,167,168,171],{},[47,169,170],{},"Decisions:"," what to change and what to keep.",[23,173,174,177],{},[47,175,176],{},"Development"," with interim results shown along the way.",[23,179,180,183,184,186],{},[47,181,182],{},"A launch with a check of your positions"," and ",[64,185,142],{"href":141}," afterwards.",[15,188,190],{"id":189},"read-also","Read also",[20,192,193],{},[23,194,195],{},[64,196,198],{"href":197},"\u002Fen\u002Fblog\u002Fredesign-without-losing-seo\u002F","Website redesign: how not to lose Google positions",{"title":200,"searchDepth":201,"depth":201,"links":202},"",2,[203,204,205,206,207,208,209],{"id":17,"depth":201,"text":18},{"id":40,"depth":201,"text":41},{"id":77,"depth":201,"text":78},{"id":95,"depth":201,"text":96},{"id":145,"depth":201,"text":146},{"id":155,"depth":201,"text":156},{"id":189,"depth":201,"text":190},"Website redesign: a new look, easier structure, responsive layout, speed. I keep page addresses to minimise the risk to Google positions. For outdated sites.",false,"md","en","Updating a site that already works: a new look, easier structure, speed and mobile-friendliness.",{},"2026-11-01",true,12,"\u002Fen\u002Fservices\u002Fredesign","from $250 to $1,000",{"title":6,"description":210},"Website redesign with minimal risk to search positions","A new look and structure for an old site with minimal risk to search positions.","en\u002Fservices\u002Fredesign","0n38Bmwds1yOzc1yYlk9Sh-ZVznt_KyjPAvJynYEjV8",[213,227,228],"ru","uk",[230,235,240],{"path":231,"title":232,"description":233,"draft":211,"short":234},"\u002Fen\u002Fservices\u002Fbusiness-card-site","Business card website","A business card website for a business or specialist: services, contacts, basic SEO, mobile-friendly. Guide price: from $250 to $600.","A few pages about you, your services and contacts. From $250 to $600.",{"path":236,"title":237,"description":238,"draft":211,"short":239},"\u002Fen\u002Fservices\u002Fcatalog-site","Catalogue website","A catalogue website without a cart or payment: sections, cards, filters, search, enquiry form. For manufacturers, B2B and services. Price depends on size.","A catalogue of products or services with filters and an enquiry form, no payment on the site.",{"path":241,"title":242,"description":243,"draft":211,"short":244},"\u002Fen\u002Fservices\u002Fcorporate-site","Corporate website development","A corporate website: sections, news, case studies, several languages, forms and integrations. Guide price: from $600 to $1,500.","A company website with sections, news and case studies. From $600 to $1,500.",[246,247,248,113,249,250,251,252,253,254,66,141,255,256,257,258,259,260,261,262,263,264,265,266,267,268,269,270,271,272,273,274,275,276,277,278,279,280,281,282,283,284,285,286,287,288,289,290,291,292,293,294,295,296,297,298,299,300,301,302,303,197,304,305,306,307,308,309,310,311,312,313,314,315,316,317,318,319,320,321,322,323,324,325,326,327,328,329,330,331,332,333,334,335,336,337,338,339,340],"\u002Fen\u002Fservices\u002Fbusiness-card-site\u002F","\u002Fen\u002Fservices\u002Fcatalog-site\u002F","\u002Fen\u002Fservices\u002Fcorporate-site\u002F","\u002Fen\u002Fservices\u002Fflutter-apps\u002F","\u002Fen\u002Fservices\u002Ffull-stack\u002F","\u002Fen\u002Fservices\u002Flanding-page\u002F","\u002Fen\u002Fservices\u002Fonline-store\u002F","\u002Fen\u002Fservices\u002Fportal\u002F","\u002Fen\u002Fservices\u002Fredesign\u002F","\u002Fen\u002Fservices\u002Fweb-apps\u002F","\u002Fen\u002Fservices\u002Fwordpress\u002F","\u002Fru\u002Fservices\u002Fbusiness-card-site\u002F","\u002Fru\u002Fservices\u002Fcatalog-site\u002F","\u002Fru\u002Fservices\u002Fcorporate-site\u002F","\u002Fru\u002Fservices\u002Ffigma-to-html\u002F","\u002Fru\u002Fservices\u002Fflutter-apps\u002F","\u002Fru\u002Fservices\u002Ffull-stack\u002F","\u002Fru\u002Fservices\u002Flanding-page\u002F","\u002Fru\u002Fservices\u002Fonline-store\u002F","\u002Fru\u002Fservices\u002Fportal\u002F","\u002Fru\u002Fservices\u002Fredesign\u002F","\u002Fru\u002Fservices\u002Fsite-speed\u002F","\u002Fru\u002Fservices\u002Fsite-support\u002F","\u002Fru\u002Fservices\u002Fweb-apps\u002F","\u002Fru\u002Fservices\u002Fwordpress\u002F","\u002Fservices\u002Fbusiness-card-site\u002F","\u002Fservices\u002Fcatalog-site\u002F","\u002Fservices\u002Fcorporate-site\u002F","\u002Fservices\u002Ffigma-to-html\u002F","\u002Fservices\u002Fflutter-apps\u002F","\u002Fservices\u002Ffull-stack\u002F","\u002Fservices\u002Flanding-page\u002F","\u002Fservices\u002Fonline-store\u002F","\u002Fservices\u002Fportal\u002F","\u002Fservices\u002Fredesign\u002F","\u002Fservices\u002Fsite-speed\u002F","\u002Fservices\u002Fsite-support\u002F","\u002Fservices\u002Fweb-apps\u002F","\u002Fservices\u002Fwordpress\u002F","\u002Fservices\u002F","\u002Fen\u002Fservices\u002F","\u002Fru\u002Fservices\u002F","\u002Fen\u002Fcases\u002Fbudgetra\u002F","\u002Fru\u002Fcases\u002Fbudgetra\u002F","\u002Fcases\u002Fbudgetra\u002F","\u002Fcases\u002F","\u002Fen\u002Fcases\u002F","\u002Fru\u002Fcases\u002F","\u002Fen\u002Fblog\u002Fbusiness-card-site-price\u002F","\u002Fen\u002Fblog\u002Fcatalog-or-online-store\u002F","\u002Fen\u002Fblog\u002Fcorporate-site-cost\u002F","\u002Fen\u002Fblog\u002Ffigma-to-html-checklist\u002F","\u002Fen\u002Fblog\u002Ffull-stack-vs-team\u002F","\u002Fen\u002Fblog\u002Flanding-page-cost\u002F","\u002Fen\u002Fblog\u002Fmobile-app-cost\u002F","\u002Fen\u002Fblog\u002Fonline-store-cost\u002F","\u002Fen\u002Fblog\u002Fpersonal-account-guide\u002F","\u002Fen\u002Fblog\u002Fportal-where-to-start\u002F","\u002Fen\u002Fblog\u002Fsite-support-guide\u002F","\u002Fen\u002Fblog\u002Fslow-site-checklist\u002F","\u002Fen\u002Fblog\u002Fwordpress-or-custom-code\u002F","\u002Fru\u002Fblog\u002Fbusiness-card-site-price\u002F","\u002Fru\u002Fblog\u002Fcatalog-or-online-store\u002F","\u002Fru\u002Fblog\u002Fcorporate-site-cost\u002F","\u002Fru\u002Fblog\u002Ffigma-to-html-checklist\u002F","\u002Fru\u002Fblog\u002Ffull-stack-vs-team\u002F","\u002Fru\u002Fblog\u002Flanding-page-cost\u002F","\u002Fru\u002Fblog\u002Fmobile-app-cost\u002F","\u002Fru\u002Fblog\u002Fonline-store-cost\u002F","\u002Fru\u002Fblog\u002Fpersonal-account-guide\u002F","\u002Fru\u002Fblog\u002Fportal-where-to-start\u002F","\u002Fru\u002Fblog\u002Fredesign-without-losing-seo\u002F","\u002Fru\u002Fblog\u002Fsite-support-guide\u002F","\u002Fru\u002Fblog\u002Fslow-site-checklist\u002F","\u002Fru\u002Fblog\u002Fwordpress-or-custom-code\u002F","\u002Fblog\u002Fbusiness-card-site-price\u002F","\u002Fblog\u002Fcatalog-or-online-store\u002F","\u002Fblog\u002Fcorporate-site-cost\u002F","\u002Fblog\u002Ffigma-to-html-checklist\u002F","\u002Fblog\u002Ffull-stack-vs-team\u002F","\u002Fblog\u002Flanding-page-cost\u002F","\u002Fblog\u002Fmobile-app-cost\u002F","\u002Fblog\u002Fonline-store-cost\u002F","\u002Fblog\u002Fpersonal-account-guide\u002F","\u002Fblog\u002Fportal-where-to-start\u002F","\u002Fblog\u002Fredesign-without-losing-seo\u002F","\u002Fblog\u002Fsite-support-guide\u002F","\u002Fblog\u002Fslow-site-checklist\u002F","\u002Fblog\u002Fwordpress-or-custom-code\u002F","\u002Fblog\u002F","\u002Fen\u002Fblog\u002F","\u002Fru\u002Fblog\u002F","\u002Fbrief\u002F","\u002Fen\u002Fbrief\u002F","\u002Fru\u002Fbrief\u002F",1793579959930]